Sumeet Singh, National Head – Marketing & Communications at Info Edge, is responsible for all online and offline Marketing, brand strategy as well as Corporate Communications for a assortment of brands like Naukri.com, Jeevansathi.com, 99acres.com, Shiksha.com, Brijj.com. Dealing with consumer brands like Naukri.com and Jeevansathi.com, marketing functions at Info Edge span across various media platforms. As the Head of Marketing, her role includes budgeting, strategizing, planning and managing TV, print, online, outdoor advertising and direct marketing campaigns. Sumeet was instrumental in setting up the Strategic alliances and Corporate Communications department which boasts of over 150 alliances in association with leading publications and websites across the country.  Public relations for all the brands also fall under her domain.Prior to Info Edge, Sumeet was the founder Executive Director of The Indus Entrepreneurs, Delhi and parallelly also served as the Executive Director of the Indian Venture Capital Association. Her role was holistic and entrepreneurial as she jokes and says that she was the peon and the CEO. During her tenure she was involved in building these organizations to where they are today. During the course of her career she has been associated with CII and served on the IT advisory councils of 6 states and was involved in policy framework work.An MBA in marketing from Pune University, Sumeet started her career with NIIT.