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Friday, January 24 • 2:45pm - 3:30pm
Using meaningful content to build long term trust and Brand Building LIMITED

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Limited Capacity seats available

The session will share insights on the emerging definition of content, how organizations are structuring themselves for content maturity and what the future of content looks like for brands.

Presenter/s or Panelists
avatar for Ashwani Singla

Ashwani Singla

CEO, Asia, Penn Schoen Berland
Ashwani Singla is the MD & Chief Executive of Penn Schoen Berland  | (www.psbresearch.in), Asia. In his two decade of experience in the communication &  | service industry, Ashwani has donned the role of a trusted advisor and strategist for the  | C Suite of top MNCs, Indian enterprises and emerging Indian MNCs across a wide range  | of sectors. He has been voted as one of the most well respected professionals in India... Read More →

Advisory / Stream Hosts
avatar for Prasanjeet Dutta Baruah

Prasanjeet Dutta Baruah

Heads Marketing, Oberoi Hotels and Resorts, Stream Host : Content Marketing Conference
Prasanjeet Dutta Baruah, heads Marketing for the Oberoi Group. His priorities include marketing strategy, advertising, research, customer value management and analytics and digital marketing. Oberoi Hotels and Resorts was recently voted The World's Best Hotel Brand by the readers of Travel+Leisure, USA. Prasanjeet has over 15 years of work experience and was earlier with MetLife India Insurance, where he was Associate Director, Marketing and... Read More →
avatar for Subhrangshu Neogi

Subhrangshu Neogi

Director & Head -Marketing and Brand, Religare Enterprises Limited, Chairperson, CMO Choice Awards
As the head of the group’s marketing efforts, Subhrangshu oversees and offers strategic guidance for marketing programs across all financial services businesses of the group, straddling a diverse bouquet of products, channels and segments. He is also the chief custodian for the Religare Brand having navigated it since inception and responsible for the overall architecture, positioning and consistency across all platforms. He is a key... Read More →


Friday January 24, 2014 2:45pm - 3:30pm
Stream:Content Marketing , at Crystal 4

Attendees (2)