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DMAi 2014 Convention

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9:00am IST

Registrations Main Lobby

9:30am IST

Lighting the Lamp & Welcome Crystal 1

9:45am IST

Opening Address : Reinvent Marketing for the Connected World Crystal 1

10:00am IST

Igniting Engagement : India e-marketing outlook 2014 Crystal 1 Igniting Engagement : India e-marketing outlook 2014 Crystal 1 Igniting Engagement : India e-marketing outlook 2014 Crystal 1

10:45am IST

Networking Tea Break & SnacksLIMITED Stream:Networking at Pre Function

11:00am IST

It's not about social media marketing anymore, social is the age we are living in.LIMITED Stream:Social Strategy at Ebony 2

11:15am IST

Breathing life (ROI) into your Email Marketing (Different segments and practitioners)LIMITED Stream:Email at Crystal 1 How Real Time Does a Brand Need to Be, Anyway?LIMITED Stream : PR at Crystal 4 A Mobile Engagement Strategy From Start to FinishLIMITED Stream:Mobile at Crystal 3

11:45am IST

Social and Email integrationLIMITED Stream:Email at Crystal 1 Connecting the Digital and Physical World via Mobile MeasurementLIMITED Stream:Mobile at Crystal 3 Technologies that will transform socialLIMITED Stream:Social Strategy at Ebony 2 PR integration: SEO, Content Generation and Social Media.LIMITED Stream : PR at Crystal 4

12:15pm IST

List Management and the Power of Opt-inLIMITED Stream:Email at Crystal 1 Social Media Listening – Beyond ORMLIMITED Stream:Social Strategy at Ebony 2 The Power of Partnership, Social Listening, & PRLIMITED Stream : PR at Crystal 4 How to Use Mobile Marketing & Social Media to Increase Sales and Enhance Your BrandLIMITED Stream:Mobile at Crystal 3

1:00pm IST

Networking LunchLIMITED Stream:Networking at Pre Function

2:15pm IST

Technologies in Email MarketingLIMITED Stream:Email at Crystal 1 Is PR Social or Is Social PR? The Medium vs. the MessageLIMITED Stream : PR at Crystal 4 Mobile App vs. The Mobile Web? How Do You Decide?LIMITED Stream:Mobile at Crystal 3 Revolutionising CSR through Social MediaLIMITED Stream:Social Strategy at Ebony 2

2:45pm IST

Analytics for Email marketingLIMITED Stream:Email at Crystal 1 Content Marketing: Socialize Your Content and Reshape the Role of PRLIMITED Stream : PR at Crystal 4 Mobile marketing: Connecting with your audience on the moveLIMITED Stream:Mobile at Crystal 3

3:00pm IST

Building your digital brand using social mediaLIMITED Stream:Social Strategy at Ebony 2

3:15pm IST

Why is Email a critical part of the marketer’s toolkitLIMITED Stream:Email at Crystal 1 The End of the Campaign: Can Your Brand Learn To Pivot, Iterate And Optimize?LIMITED Stream : PR at Crystal 4 Understanding the Opportunities of MobileLIMITED Stream:Mobile at Crystal 3

4:00pm IST

Networking Hi tea EveningLIMITED Stream:Networking at Pre Function

4:30pm IST

Opening Keynote: The Power of Integrated CampaignsLIMITED Stream:Keynote at Crystal Grand

5:30pm IST

Approach to Digital and Brand Building through DigitalLIMITED Stream:Live Certification at Ebony 2